Fender Cuts Prototyping Costs in Half with Objet 3D Printer
“Getting our product out first, and making sure it’s the right product, is really important at Fender. The ability to perform rapid prototyping in-house with the Objet Eden350V has had a huge impact on both fronts.” — Shawn Greene, Senior Industrial Designer for Fender
Challenges for Fender:
- Speed prototype creation
- Accelerate product introductions
- Reduce cost of outsourcing prototypes
To see the Results and learn how the Objet Eden350V 3D Printer helps Fender save considerable amounts of time, maximizes their design capabilities, and enables them to gain a competitive advantage, Download a PDF of this Case Study.
“We’ll leave a meeting with marketing and have a working prototype to show them the next day,” says Greene. “They are amazed at how quickly we can now go from concept to reality.”