Radio Flyer uses SOLIDWORKS software to reintroduce classics
Venerable company refreshes time-honored icons and develops new ones using 3D CAD software
CONCORD, Mass. , Aug. 13, 2007 – Radio Flyer, the 90-year-old company famous for every kid’s red wagon, is using SOLIDWORKS software to continually design better versions of timeless products and to launch new products that improve on the status quo.
For example, the Chicago company used SOLIDWORKS 3D CAD software and SOLIDWORKS Simulation Software Designer analysis software to quickly and cost-effectively design, analyze, and refine numerous iterations to produce its recently re-launched Inchworm – a childhood classic with a new, safer bounce-and-go mechanism.
The company also used SOLIDWORKS and SOLIDWORKS Simulation Software on My First Scooter, the most stable juvenile scooter on the market. The new foldable toy has two wide-set front wheels for stability and a tapered platform that, unlike other scooters, ensures the child’s foot clears the back wheel with each kick. SOLIDWORKS Simulation helped the company determine the optimum design of the blow-molded platform for strength and rider comfort.
“We couldn’t imagine doing our work without SOLIDWORKS, which lets us quickly develop, prototype, and optimize sophisticated designs – like the shape of the handlebars or the action of the bounce-and-go – then rapidly complete them,” said Tom Schlegel, Radio Flyer’s vice president of product development. “If our founder Antonio Pasin, who hand-built wagons in his cabinet shop, could see us churning out exciting new toys using high-tech tools like SOLIDWORKS software, I know he’d be very proud.”
Radio Flyer uses SOLIDWORKS software’s powerful surfacing capabilities to cost-effectively design shapely parts – a tricycle saddle, for example – that in the past would be painstakingly hand-carved and patterned prior to molding. Manufacturing partners in China use SOLIDWORKS software for seamless collaboration with Schlegel’s team in Chicago. Radio Flyer is using PDMWorks data management software to control file versions as the company adds designers and engineers to its growing team. Schlegel credits SOLIDWORKS’ ease of use and his reseller’s proven training techniques for quickly making new employees productive on SOLIDWORKS.
“Even a firmly established company like Radio Flyer with timeless product lines needs to constantly reinvent,” said Rainer Gawlick, vice president of worldwide marketing for Solidworks. “That means listening to the market, testing ideas, and continuously designing better products.”
Radio Flyer works with authorized SOLIDWORKS’ reseller CATI for ongoing software training, implementation, and support.
About Radio Flyer
Radio Flyer has been an American Classic for 90 years, creating a legacy of toys that continue to spark the imagination. Based in Chicago, Radio Flyer is the #1 wagon maker and the #1 trike maker in the industry. Since the creation of the Original Red Wagon that lent the company its name, the brand has expanded to create trikes, bikes, wagons, ride-ons, specialty items and a mini line for imaginative play. As the new millennium gains momentum, Radio Flyer is still in the driver’s seat, creating tomorrow’s innovative products with the same classic quality and sheer sense of play that have been their trademarks from the beginning. For more information, visit www.radioflyer.com.
Computer Aided Technology, Inc. (CATI), headquartered in Buffalo Grove , IL , provides the Midwest with seven full-service facilities, supporting Illinois, Indiana, Iowa, Kentucky, Michigan, and Wisconsin. CATI creates competitive advantage for manufacturing clients by leveraging an industry-experienced team and leading technology solutions. CATI is the Nation’s original resource for SOLIDWORKS with the Midwest ’s leading support and services team. For 15 years CATI has been dedicated to providing comprehensive solutions to engineering, manufacturing, and educational sectors and offers a full suite of SOLIDWORKS Solution Partner technologies including CAD, CAE, CAID, CAM , ECAD, and PDM solutions. For the latest news from CATI, visit the company’s website at www.cati.com or contact a representative at 888-308-2284.
About SOLIDWORKS Corporation
SOLIDWORKS Corporation, a Dassault Systèmes S.A. (Nasdaq: DASTY, Euronext Paris: #13065, DSY.PA) company, develops and markets software for design, analysis, and product data management. It is the leading supplier of 3D CAD technology, givign teams intuitive, high-performing software that helps them design better products. For the latest news, information, or a live online demonstration, visit the company’s Web site (www.solidworks.com) or call 1-800-693-9000 (outside of North America, call +1-978-371-5000).