Marketing Model Creator (XCO)

Provide a Knowledge-based ‘3DEXPERIENCE Twin’ for Marketing with content library of ambiences & material appearances for brand consistent experiences.

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  • Simplify and enrich engineering data to achieve a customer-centric product twin for use in marketing content productions
  • Avoid time-consuming, repetitive, manual tasks using standardized process automation authored with the Marketing Model Generator role
  • Efficiently synchronize your marketing model to reflect the latest engineering changes and utilize accurate content
  • Share “IP protected” product data with all stakeholders within your marketing ecosystem in a safe and secure collaborative environment
  • Efficiently reuse and import DELTAGEN marketing models


4 Included Apps

Ambience Studio
Rendering Scene Design
Creative Experience
Material Definition

3DEXPERIENCE Learning and Support

3DEXPERIENCE Learning Resources

3DEXPERIENCE is powerful and transformative software, so learning to make the most of it isn’t trivial. Thankfully, Dassault Systèmes and CATI provide plenty of resources on the path to proficiency:

  • Official and custom-tailored classroom training
  • Online training courses on the Learning Space
  • CATI’s quick-response technical support
  • Extensive official documentation
  • Dassault Systèmes Knowledge Base of supplemental materials, technical articles, and support tickets
  • CATI simulation mentorship programs
  • CATI consultative methodology development


Computer Aided Technology (CATI) has been implementing solutions on the 3DEXPERIENCE Platform since 2012. No one has more experience when it comes to 3DEXPERIENCE Platform solutions, especially when it comes to implementing the platform with SOLIDWORKS or CATIA.

Watch this video to learn more about why companies choose to partner with CATI for 3DEXPERIENCE solutions and get started today.

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We’re ready to help figure out the right product development solution plan for you. Contact us today to get started with a quote, a trial, a demo, or just ask questions.

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More 3DEXCITE Commercial Experience Governance Roles

Marketing Innovator (MKN)

Master and distribute all product content into your ecosystem reliably managed & life cycled in the single source-of-truth.
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Marketing Model Generator (OCB)

Create Once – Reuse Everywhere. Standardized, repeatable, process automation saves time and effort for Marketing Model buildup.
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